Sunday, November 29, 2009

Do Unto Others...

There is an extension to the classical golden rule, sometimes referred to as the "Platinum Rule", propagated by Dr. Tony Alessandra; and it goes like this: "Do unto others as they want you to do unto them". In other words, treat people like they want to be treated. People have different personalities and come from different backgrounds. Particularly in one-to-one situations this suggests that in order to communicate more effectively we need to be good at adapting to the other person.

1 comment:

Tony Alessandra said...

I’m very excited to hear so many people discussing the wisdom of The Platinum Rule®. I've dedicated my career teaching people how to treat others the way each person likes being treated!

The Platinum Rule® is a simple, effective, 2-step method for determining the behavioral style another person is exhibiting at any point in time. Being able to recognize another’s style and adapting your behavior is a sure method for building rapport, lowering interpersonal tension and increasing trust.

If you'd like to learn more about The Platinum Rule®, download a free MP3 copy of my live Platinum Rule speech at:

Toward better relationships,

Dr. Tony Alessandra
Co-author: The Platinum Rule; The Platinum Rule for Sales Mastery; The Platinum Rule for Small Business Mastery; and The Platinum Rule for Trade Show Mastery

The Platinum Rule® is a registered trademark of Dr. Tony Alessandra. All rights reserved in all media

About the Author

Urban Gavelin a native Swede with more than twenty five years of business experience. He has held positions as director of sales- marketing- and business development on Nordic, European and World Wide levels. Urban has lived and worked in Stockholm, London and New York, now works primarily with leadership development and sales training and is a credentialed coach. He has studied Executive Management at Lausanne Business School and Stockholm School of Economics.

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