Friday, October 17, 2008

Power of Expectation

The Rosenthal effect (expectation influences the result) is apparent in persuasion and sales situations and not only in teacher-student relationships. Somehow the outcome you expect from an encounter transfers into the dialogue and the relationship. This seems to happen mysteriously but when we consider the fact that 93% of our communication is based on non-verbal clues, such as tone of voice and body language it is not difficult to understand. Develop your confidence and expectation levels and you will see a tremendous difference.

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About the Author

Urban Gavelin a native Swede with more than twenty five years of business experience. He has held positions as director of sales- marketing- and business development on Nordic, European and World Wide levels. Urban has lived and worked in Stockholm, London and New York, now works primarily with leadership development and sales training and is a credentialed coach. He has studied Executive Management at Lausanne Business School and Stockholm School of Economics.

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