Wednesday, December 16, 2009

Everyone Enjoys A Good Story

Story telling has been an art down through the centuries from the early oral tribal traditions, over ancient Greek rhetoric down to the Hollywood of today. Stories are compelling because they touch not only the intellect but the heart through emotional impact. What about the stories you are telling? Try to put them in context, use descriptive language, make use of vivid examples and explain your position in the drama.

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About the Author

Urban Gavelin a native Swede with more than twenty five years of business experience. He has held positions as director of sales- marketing- and business development on Nordic, European and World Wide levels. Urban has lived and worked in Stockholm, London and New York, now works primarily with leadership development and sales training and is a credentialed coach. He has studied Executive Management at Lausanne Business School and Stockholm School of Economics.

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